web analytics

Where is the Financially Healthiest Place in America?

By Kevin Sheetz

We live in a data-driven world. Abundantly available information drives product research, validates purchases, and

Segmented Data: The Tool That Should be on Every Financier’s Holiday Wish List

By Kevin Sheetz

For financial institutions and retailers alike, the season of giving is also the season for

Q4 Race to The Finish Line – How Companies Can Use Powerlytics Data to Close Last Minute Business and Position Themselves for Success in 2016

By Kevin Sheetz

With fall comes many changes: a turn in season, a transition in school year, and

How Unreliable Data Could be Costing You Millions of Dollars a Year

By Kevin Sheetz

Garbage in, garbage out is no way to run a business. And yet that’s exactly

Does Accurate Income Data Matter for Risk and Marketing Analytics?

By Kevin Sheetz

Consumers’ and businesses’ income plays a large role in their risk profile and what products

How to Leverage Big Data Analytics in a Small Business Environment

By Kevin Sheetz

Ever wonder how your business can gain a competitive advantage by using analytics and big

PACT Enterprise Awards name Powerlytics a “Company to Watch”

By Kevin Sheetz

How we’re bringing big data insights to financial services organizations The financial services industry is

CPA to virtual CFO: How the dawn of data is transforming the role of accountants

By Kevin Sheetz

You can’t manage what you can’t measure. So goes the old adage offered to leaders