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What powers the rural economy?

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Where there are humans, there is an economy. But what’s the economy like in places

Appearances can be deceiving. Here’s how data uncovered the hidden truths of rural economies

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Sometimes, appearances can be deceiving. Consider rural America. Lots of people on the coast consider

The big numbers behind back to school

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There are 75.5 million students – from kindergarten to college – in the U.S., each

Lifestyles of the rich and frugal: Investable asset database uncovers secrets

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If you’ve ever read Michael Wolff’s 1987 novel “The Bonfire of the Vanities,” you may

What consumer financial data tells us about small business default

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The creditworthiness of a small business is often related to the reputation of its owner.

Is there anything more predictive than the credit score?

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Few numbers are more important to the financial lives of consumers than the credit score.

At every step in the marketing funnel, data can improve results

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When marketing to consumers, identifying prospective customers is only the beginning. Sending them solicitations is

A snapshot of the economy behind Game Day

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For huge swaths of the American public, Saturdays and Sundays in fall are national holidays.