web analytics

One data source takes on two challenges: Customer targeting and income verification

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For lenders, finding people and businesses asking to borrow money isn’t much of a challenge.

How to find and vet one of the trickiest customers: Microbusinesses

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Microbusinesses are a diverse bunch. They range from cake decorators to nano-breweries, with a few

Powerlytics to help Avant accelerate income verification

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Powerlytics has just received another strong endorsement of its ability to drive business insights through

Forget Silicon Valley startups. The healthiest small businesses are in Olean, New York.

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At a glance, Olean, New York seems likes a familiar story. For decades, it has

The secret to improving insurance retention

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For insurance companies, finding new customers is expensive. By some estimates, advertising and commissions can

What most businesses get wrong about market segmentation

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Market segmentation is one of the truly powerful tools to come out of the big

Turkeys don’t fly themselves to the grocery store: Everything you wanted to know about the business of Thanksgiving

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When we give thanks at Thanksgiving, we don’t mention money. Friends, family, our homes, and

For Middle Class, Student Loan Debt a Powerful Economic Indicator

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Americans owed nearly $1.2 trillion in student loan debt as of March 2015. That’s trillion